Amara

Gaël Dubé

Amara

Gaël Dubé

Soju

A Generative AI exploration of Chinese baijiu packaging, blending cultural heritage, craftsmanship and contemporary design. Inspired by traditional Chinese symbolism, calligraphy, art and materials, the project explores how AI can reinterpret centuries of drinking culture to create distinctive new bottle and packaging identities.

  • Year

    2023

  • Type

    Generative AI

  • Client

    Baijiu

Soju

Details

Soju

A Generative AI exploration of Chinese baijiu packaging, blending cultural heritage, craftsmanship and contemporary design. Inspired by traditional Chinese symbolism, calligraphy, art and materials, the project explores how AI can reinterpret centuries of drinking culture to create distinctive new bottle and packaging identities.

  • Year

    2023

  • Type

    Generative AI

  • Client

    Baijiu

Soju

Details

Soju

A Generative AI exploration of Chinese baijiu packaging, blending cultural heritage, craftsmanship and contemporary design. Inspired by traditional Chinese symbolism, calligraphy, art and materials, the project explores how AI can reinterpret centuries of drinking culture to create distinctive new bottle and packaging identities.

  • Year

    2023

  • Type

    Generative AI

  • Client

    Baijiu

Soju

Details